ALISON MARIE YOUNG
Urban Institute for Contemporary Arts
Art Direction and Graphic Design
Art Direction
Photography
Graphic Design
Marketing Collateral
"UICA presents innovative art, movies, and educational programs that represent our world today. Our programs foster belonging by sharing perspectives that grow an equitable, thriving culture and community.”
Digital Activations + Retargeting  

The UICA is grounded in accessibility and culture outreach. We wanted our marketing efforts to align within that. With social ad targeting and researched local media placement, our digital ads optimized reach with precise messaging and leveraged geofencing to engage with exact areas of our constituency.
WORK
WOMAN